Jakarta (ANTARA) – Indonesian President Joko Widodo (Jokowi) gave instructions to extension service workers of the National Population and Family Planning Board (BKKBN) to step up public awareness campaigns showcasing the importance of strengthening household resilience.
“Most importantly, awareness should be raised on how to build comprehensive household resilience in the health, economy, and education fields for children,” President Jokowi noted at the State Palace here, Thursday.
To this end, Jokowi remarked that the BKKBN did not solely handle matters pertaining to the number of children and birth interval length, or the period between two consecutive live births, in Indonesian households.
Hence, the BKKBN should apply different strategies while guiding and empowering various segments in communities, the president told participants of a coordinating meeting on the Family Planning Establishment (Bangga Kencana) Partnership Program.
One of the targeted groups of the BKKBN’s extension service workers are young married couples that are accustomed to the digital lifestyle. In such a situation, they are required to change their communication methods.
“All have had smartphones and like using them and social media platforms. This reality leaves the BKKBN with no choice but to change its communication methods to make them relevant to the nature of the new media,” President Jokowi emphasized.
Hence, the BKKBN is able to create and share information that is well-received and understood by its targeted segments in communities, he pointed out.
President Jokowi stressed that BKKBN’s extension service workers, in their guidance and community empowerment program, should also lay emphasis on the pillars of household happiness, such as managing nutrition, maintaining decent sanitation, ensuring good environmental preservation, and getting access to education.
At the meeting, President Jokowi lauded the BKKBN workers for their dedication in guiding and empowering communities in rural areas across the country.
“BKKBN’s position is so strategic for the future of our nation and state because families are the pillars of a state, he affirmed.
At the meeting, President Jokowi also tasked the BKKBN with executing extraordinary programs to reduce Indonesia’s stunting rate, from 27.9 percent in 2019 to 14 percent in 2024.
According to the World Health Organization (WHO), children, with stunted growth, are those whose “height-for-age is more than two standard deviations below the WHO Child Growth Standards median.”
Source: Antara News